Trouble Thinking

May 10, 2012

Interesting Interview With The Guy Behind an $8 Million Kickstarter for a Goddamn Watch.

Filed under: Interesting Things, The Internet — Tags: , , , , , — Durandal @ 12:00 am

Okay I don’t like watches, I ain’t got a need for a watch. I keep time the way a real man does, the sun and the stars and the sweat on my brow.

BUT I will admit this watch looks kind of neat. It just boggles me that people kickstarted the living fuck out of a …. it’s just a watch! It’s a cool watch, a little wrist-puter watch, it’s customizable… but goddamn.

And I cannot help but feel intense, blinding envy of this little shitheel. I mean he’s 25! What did I accomplish by 25? I’ll never tell you. For real though, I guess I am glad that ideas that apparently have a huge market behind them can get off the ground via kickstarter. God damn, those guys are just cleaning up though. They do take something like 15% off the top, so they’re rolling in it. I should make a longer post on Kickstarter, but for now:

Meet Pebble Founder Eric Migicovsky, the 25-year behind the nearly 9 million dollar Kickstarter campaign, the largest ever. According to Eric, Pebble is THE watch of the 21st century, allowing it to connect to your Iphone as well as download different apps and watch interfaces. Eric talked with Shira about how Kickstarter gave them an opportunity, making something people want and how awesome the Pebble watch is.

What made you realize that the Pebble watch would be something people want?

“At the end of the day….make something people want. Before we launched our Kickstarter, we actually emailed the product to all my friends, my parents, my relatives and they all really like what we were making, so we had a pretty good feeling.”

What advantage did going on Kickstarter give you?

“Kickstarter is really cool because basically you can chat with the community, talk directly to the customer and find out what they want, what they are thinking, and impress them.”

Seriously though, 25. Fuck you, kid. We’re all thinking it, forever. Best of luck fuck you.

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